Varianten
Rather than using a Pantone selection, he mixes his own dyes from different forms of pure colour and has, both by accident and design, developed a colour library over time.
Pantone colours
What appear to be arbitrary choices of hue and composition are in fact rather literal enlargements of the Pantone color swatches that determine a given product's chromatic identity.
Pantone colors
Max planned to paint the cars, perhaps in a fine swathe of perfectly matched Pantone colours, but he never got round to it.
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